Email List Building
“The money is in the list.”
By building a large and ever growing list of responsive subscribers you can make all the money you’ll ever need.
What’s the best way to do that? Check this out…
I’ll share with you a proven strategy for making maximum money from your email list. Before we get going, it’s crucial for you to understand the mindset of the typical person who joins an email list.
People who join email lists do so because they believe they will get valuable info. You need to contact them consistently. Also, they don’t mind sales messages as long as you don’t bombard them with those.
Join an autoresponder service so you can keep in contact with the folks on your list. Send them an electronic newsletter about the topic they are interested in. A couple of times a week email them offers you feel good about.
Let’s put these fundamentals together. My suggestion is that you get set up with a web-based autoresponder service. Then plug in 52 pure content emails that go out once per week. These will give your subscribers the first two things they want: contact and content.
However, you don’t make any money by contacting your list with just good info. You make your money by strategically working sales offers into your contact mix.
I like sending out two or three sales offers throughout the week. These offers are sent in broadcast emails. I write an email about a particular product or service. I include my affiliate or direct link to the website sales page for the product. The email is sent right away using the broadcast feature of my autoresponder service.
If you don’t have your own product then promote affiliate products. Pick at least ten affiliate products you like. For each product, send out two or three emails during the same week.
Repeat the system we just discussed until you go through all the affiliate products. As I said before, do this with ten or fifteen of them.
At the end of ten to fifteen weeks I look at which of the affiliate products sold best. I take the two or three best sellers and create my own version of the product. I’m talking about information products in this case.
It won’t take long before you develop a few products of your own. Ones that are proven to sell. Then you start promoting those products to your list in place of the affiliate products.
Keep track of sales. Because before long you’ll notice that one of those products you created is bringing in lots of sales. Take that product and create a high priced tele-coaching program.
By the way, it’s just as hard (and takes just as much work) to sell a low priced product as it does a high priced product. So you may want to leapfrog right to creating a high priced coaching program.
Do this over and over again and you’ll probably be making six-figures from your list.
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